Showing posts with label Ford Videos. Show all posts
Showing posts with label Ford Videos. Show all posts

Thursday, May 20, 2010

Ford Hires Santos, a Virtual Soldier Turned Into Worker


After GM announced its R2 space robot, how long could it be before the Blue Oval had something futuristic to show off? Ford recently introduced Santos, a new virtual-reality stress-testing digital man.

Santos, derived from the Department of Defense's Virtual Soldier Research program, is Ford's next stage of virtual work assistance. He works in a simulated Ford factory and measures the effects of real-world stress by combining a "complete biomechanical muscular system" with "predictive dynamics".

Ford ergonomics technical specialist Allison Stephens thankfully explains it in layman's terms:

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Wednesday, May 12, 2010

New Ford Fiesta Takes on a Lamborghini Gallardo, Lives to Tell the Tale [Video]


Ford's looking to make a big statement with its upcoming Fiesta, and it seems like the new-age consumer-driven marketing has been a success. Now, the gurus behind the campaign have come up with a new one.

Recently, they put out a challenge to the public: come up with different tests to help assess the Fiesta and see how it stacks up against some major players. This one pits the upcoming Fiesta hatch against a Lambo in some real-world (and Fiesta-centric) tests.

It's a tad cheesy, but you should still be able to enjoy the show. Video after the break.

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Friday, April 30, 2010

Boston Says "Yes, Please" to Ford Transit Connect Taxis


The city of Boston, Massachusetts has become the first city in America to officially approve of Ford's Transit Connect (2010 North American Truck of the Year) as a taxi.

Mark Cohen, Boston PD Licensing Division director, says this about the Transit Connect: "It's the closest thing to a purpose-built vehicle for taxi use that I've seen in 25 years." I guess he's never been to the UK...

For many places, the issue with replacing the large, Panther-based Crown Victorias has been the regulation of vehicles that are allowed to perform taxi duties. A successor would have to meet various size/measurement/cargo/safety standards before approval, and the city of Boston has deemed the TC Taxi worthy of the job.

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